The action packed VRM Xtravaganza agenda is almost complete. Don't miss one minute of this years show. Visit our 80+ vendors, take in our educational sessions and kick back and enjoy our networking and entertainment. 


May 13th

7 PM – 12 Midnight Pipe and Drape Exhibitor Booth Installations
Afternoon: PAC on or offsite fundraising event. Golf etc. Tentative

May 14th
7 AM – Noon - Exhibitors Move In

10 AM - Education Session

11 AM - Education Session

12 PM - Lunch and Education Session
1 PM Welcome Remarks - Exhibitor Booths Are Open To Attendees All Afternoon

1:30 Theatre Presentation In The Marketplace
2 PM TBD

2:30 Theatre Presentation In The Marketplace
3 PM TBD

3:30 Theatre Presentation In The Marketplace

Break
4 PM Beers with Peers Roundtable Discussion
6 PM – 9 PM Full Reception 

May 15th
Breakfast
8 AM - Opening Remarks
8:15 - Speaker
9 AM - Exhibit hall opens all day

9 AM Theatre Presentation In The Marketplace
9:30 AM - Legislative panel with LLW and Elected Officials
10:30 AM - Key Data Dashboard
Break
11:30 AM Theatre Presentation In The Marketplace
12:15 PM - Lunch and Keynote Speaker-Brian London
1:00 PM - Allied Member and Supplier Roundtable Discussion

1:30 PM Theatre Presentation In The Marketplace
2:00 PM TBD

2:30 PM Theatre Presentation In The Marketplace
3:00 PM TBD

3:30 Theatre Presentation In The Marketplace
4:00 PM – 6 PM Closing Networking Reception In The Marketplace
6 PM exhibitor breakdown.  

 


Meet Our Speakers & Presenters

Brian London

May 15th: 8:15 AM


Turning Industry Trends into Marketing Advantages

  • The six external factors impacting future demand (economics, demographics, lifestyles, regulation, technology, geopolitics)
  • The four internal marketing strategies to deploy based on the lay of the land
  • Important new trends will be introduced, with focus on Florida marketing strategies, which are unique and follow a different time-pattern than general tourism marketing strategies ​